Whenever the subject of virtual or augmented reality comes up and I see hot takes written by tech writers I just want to bang my head against the wall. They NEVER take into account how consumers react from a retail or business perspective.
I immediately lose any respect for any supposed iPad Pro enthusiast if they ever state that they have no idea where Apple should take the iPad Pro in the future. That statement reveals that they actually don’t use the iPad Pro for “Pro” purposes.
I’ve never been a big fan of the original AirPods Pro. I always thought that they sounded good and I loved the noise cancellation feature. But they never felt very good in my ears. I always got a “plugged up” feeling which became unbearable after about an hour. And the loud thumping of my footsteps was annoying. Another major problem was that they would constantly work loose when I was out running. If I tried to use the Apple silicone tips, I had to push the right side back in every 5 minutes.
The Apple Watch Ultra has been interesting in how it simultaneously attracts and repels me.
On the positive side, I like the larger battery. That’s pretty much it since I’m not a mountain climber or scuba diver. On the negative side, I hate the crown guard, the screen lip, and the speaker design. It occurred to me that most of my gripes could be taken care of if Apple ever decided to make a “Pro” version that was targeted to people who want a bigger battery and a more premium design. I’d do the following for an Apple Watch Pro. |
Robert PerezManufacturing and distribution analysis since 1993. Perezonomics is available in Apple News
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