There’s absolutely no way that Apple would launch the iPhone X and accept a lower gross margin than what it is getting on the iPhone 8.
Samsung’s former director of Innovation Strategy and lead of Retail Innovation wrote an interesting article for TechCrunch explaining why Apple beats Samsung so handily if you just look at the premium slice of the smartphone market. Here’s a few excerpts:
The Pixel Buds are the Equivalent of an Underwater Driving Car
When Apple’s AirPods first came out the rest of the wireless headphones industry was in utter shock at how far Apple had leapfrogged the industry. By including dual optical sensors, accelerometers, and the new W1 chip the AirPods could do things no other earphones could. But the knock on them by many was that they looked weird.
But is that fair? If you remove wires from any headphone you end up with a challenge regarding battery placement and simple ergonomics.
I just happened to be perusing the latest tech headlines the other day when by total chance, I stumbled upon the following two news articles side-by-side.
The Echo Is the Next Sonos, In More Ways Than One
I find it the height of irony that Sonos is partnering with Amazon to plug a hole in their feature lineup. Only a few years ago, Sonos was the premier wireless music solution. When it came to wireless music for your home that had quality sound, Sonos was everyone’s top recommendation.
Plus Special Bonus for BMW F30 Owners
I’ve been searching on-and-off for five years for the perfect mount to hold my iPhone while I’m driving. The search is over because I finally found a mount that I’m really happy with. So why the difficulty? Well, let me describe my criteria.
Why Go To All the Trouble?
Even before rumors started circulating that Apple (AAPL) may drop Touch ID from all phones next year, I’ve pondered the curious existence of the iPhone 7’s faux home button. If you weren’t aware, Apple left the regular mechanical button design in the iPhone 7 in favor of an imitation button that gives haptic feedback when you press it. It’s a pretty slick design and I actually prefer it over the real buttons on older iPhones. Quick double-presses on my iPhone 7 Plus seem much more responsive than they used to.
I love shopping for new things on Amazon (AMZN). That’s partly because I love sitting in my favorite chair with my iPad Pro and perusing all the colorful pictures in the comfort of my own home. It’s also quite handy to read the comments from previous users of the product. Plus, I don’t have to enter my payment info every time. Who doesn’t groan when they want to buy something online and they are met with setting up a new account at some strange website?
The best Apple Watch Series 3 review I’ve seen yet is from Bloomberg, courtesy of Hodinkee’s Ben Clymer. If you want to know what someone steeped in the high-brow world of mechanical watches thinks about the whole “connected watch” trend, you should read the whole article. But grab a cup of coffee and sit in your comfy seat because it’s a long one.
The Series 3 Apple Watch
In September Apple (AAPL) released the 3rd generation Apple Watch called the Series 3 and it is Apple's important product launch of the year. Of course, it’ll still get overshadowed by the iPhone from a sales dollar perspective. But when it comes to history making pivot points, the watch wins handily.
Deploying AI Locally vs Centrally
One thing that’s always bothered me about AI doomsday scenarios where mankind creates machines that one day kill us all is this: they assume uniformity of thought, whereas real intelligence almost always leads to diversity of thought.
Did Face ID Blow Up on the Launchpad?
I enjoyed Craig Federighi’s inside scoop on how Apple’s first ever Face ID demo didn’t go according to plan on Tuesday’s big iPhone X unveiling. He made a guest appearance on John Gruber’s Talk Show this week.
The Town Square's True Aim
It’ll be interesting to see how far Apple pursues their new Town Square concept for their Apple Stores. What they’re trying to do is not as crazy as a lot of people seem to think. Apple is putting their own spin on what is known in retail as the “destination store”.
Last night, Apple’s (AAPL) pre-order system went live for their new Series 3 Apple Watch. I thought it was probably unnecessary for me to set my alarm for 2 am in order to get in my order, but I did it anyway, just in case. It turns out that it was a good thing I did. I wanted the stainless steel LTE model with the white sport band and it sold out in under five minutes.
As I watched the news coverage on the long lines of people trying to get gas on their way out of Florida I wondered how things would be far worse if everyone was driving electric cars. Tesla’s range increase notwithstanding, it would have been pure chaos.
Moving People vs Moving Data: What Saves More Lives?
Much has been said about the “Cajun Navy” and how they did an amazing job using their iPhones with aiding first responders with evacuating flood victims. There are a lot of people alive today who wouldn’t be otherwise if it wasn’t for this massive community effort.
When iPads Are More Convenient
How better to kick off Labor Day weekend than a discussion on how to make your work both easier and more enjoyable? Writing for Fstoppers, Alex Cooke highlighted a great video on how a professional photographer has stopped traveling with laptops and now prefers to use Apple’s (AAPL) new 2017 12.9” iPad Pro.
Could We Get a Mini-Carousel?
In July, Apple (AAPL) made a slew of iOS 11 changes that really improved the multi-tasking ability of the iPad. When I’m working on projects with my iPad there are certain apps that I use much more than the others. I’m now pretty happy with the ability to no longer have to hunt for these apps in the former big app carousel to the right that exists in iOS 10.
Is Original Content a Distraction?
An excellent essay by Pantho Investments over at Seeking Alpha tackles head-on the issue of whether or not Apple (AAPL) is going through “diworseification”. The recent news that Apple is investing $1 billion dollars to create original content kicked off the discussion. Diworseification is a concept that Peter Lynch popularized in his 1989 book, One Up On Wall Street:
Manufacturing and distribution analysis since 1993.
Perezonomics is available in Apple News